Justin Trudeau humiliated Sun Media by knocking the shit out of a Conservative Senator, broadcast live on Sun News Network in front of taunting and eventually stunned TV hosts and an even more stunned Conservative audience.
Justin is the son of the most hated Liberal and one of Canada’s most popular PM’s ever. Sun Media has a huge fear of Pierre’s offspring. The last thing the Conservatives and its media represented by the Sun chain need is another Trudeau to galvanize Canadians and make Liberalism sexy again.
They underestimated Justin Trudeau once and came away with bloody noses and wounded egos. Sun journos don’t just hate Trudeau any more; they fear him. They know he can come from underdog to overdog in seconds. That’s why the media chain is talking in voices – or should I say in ‘voice’.
Fox News is known for its daily talking points disseminated to all news readers and talking heads. This is how the network keeps its Republican spiel so neatly tied together from one news host to the next. Sun Media has taken to aping this ‘Murdoch Model’, especially in its big city newspapers and TV news network. When it comes to Sun’s new enemy number one, Justin Trudeau, that model has been put into overdrive.
Sample these headlines, both from the same Toronto Sun on the same day:
Coren: Justin’s not ready. Nice hair and political nepotism not what’s needed in Ottawa
Robson: Liberals need more than great hair at the helm
Original thought? Nah. Objective journalism? Of course not. Concern trolling. Of course. Murdoch Model? Natch. Address Trudeau’s politics, views or accomplishments? Hell no.
Instead, let’s talk about his hair. Because that’s what Sun Media does. That’s all it does. It’s a tabloid without brains or heart. It’s just the unofficial organ of the Conservative party. Expect much more whiny insults about Trudeau’s appearance and his lack of need to wear his testosterone on his sleeve in the months to come. When it gets down to all that can be said about your opponent is that he is a looker with a mighty hook, you’ve got very little left for the final rounds.
X-posted at Let Freedom Rain